- It's cool. Properly placed shade trees can cool your home, cool the urban heat island, and cool the planet.
- It's healthy. Trees produce oxygen while absorbing carbon dioxide as well as gaseous and particulate pollutants.
- It's clean. Trees trap and filter dust and pollen on their hairy leaf surfaces.
- It's ecological. Trees and forests are a major component in the regulation of our planetary ecosystem.
- It's economical. Not only can trees cut energy costs, they add dollar value to your property for little comparable investment in time and energy.
- It's conserving. Trees slow and conserve water. Trees stabilize and enrich soil.
- It's nurturing. Trees provide food and shelter for wildlife, including humanlife.
- It's educational. Planting your tree, caring for it, and watching it grow is a valuable learning experience.
- It's beautiful. Trees enhance our landscape with colors, flowers, and beautiful shapes.
- It's calming. Trees provide a buffer against strong winds, loud noises, and glaring light.
- It's powerful. Why worry helplessly about an increasing greenhouse effect? Join your friends in creating a cooler, cleaner, greener home.
- It's healing. We are all part of the pollution problem. We can be part of the solution by consuming less and planting more.
- It's spiritual. Through planting your tree, you are actively participating in the eternal action of creation.
- It's giving. Plant a tree as a gift to your loved one, your town, your state, or Mother Earth.
- It's fun. Try it and see.